COMMENT
The
most reported and discussed missing person case ever recorded is
still not only a highly contentious mystery, but also a personal
tragedy that has been turned into a public farce by elements of the
media.
In
the entirely predictable press frenzy surrounding the imminent 10th
anniversary of the disappearance, much of the coverage, particularly
in the British tabloids, has been absurd. But it should not be
dismissed lightly.
Unable
to come up with “news” on the case, the tabloids have been
rehashing the same old speculation and guesswork.
“Could
Madeleine McCann have been snatched by a lone paedo or simply
wandered off?....”
“Abducted by slave traders and sold to a rich family, says ex-Met detective..”
“New
hope after decade-long search....”
“Experts
say Madeleine McCann’s body is almost impossible to find ”.
And
then there was the much-touted Australian TV show that promised “a
major breakthrough in the case”.
Meanwhile,
the Daily Mirror
took a slightly different tack with a story headlined, “What REALLY
happened the night Madeleine McCann disappeared as nanny breaks her
10-year silence”.
The
story did not explain what “really” happened, nor did it name the
nanny or why she had remained silent for so long.
It
quoted her as considering the McCanns to be “the picture perfect
family” and repeated the usual British criticism of the Portuguese
police.
More
surprisingly, she claimed that the resort from which Madeleine
vanished was considered so unsafe that nannies were given rape alarms
(whistles) and advised, “don’t go anywhere by yourself, ever”.
There
was nothing to suggest the Mirror
had tried to question or check this or any of the nanny’s other
assertions, but, in Praia da Luz, they were viewed with derision. It
was seen as yet another attempt to brand Praia da Luz as a den of
iniquity, which it is not and never has been.
The
official police files on the case contain nothing about rape whistles
or alarms. None of the signed statements by child-care workers
mentioned anything about suspicious goings-on or Luz being “unsafe”.
The
manager of the Ocean Club where the McCanns were staying said in a
police statement in 2007 that he had “no knowledge of any untoward
situation involving Ocean Club users or in the village itself, other
than some damage and minor thefts”.
The Mirror
story was also a reminder that real journalism has to a large extent
been replaced by ‘churnalism’, which disregards traditional
standards of original news gathering based on impartiality and
fact-checking for accuracy and honesty.
The
nanny’s story was quickly recycled virtually verbatim on the
Internet by other tabloids. Even the broadsheet Daily
Telegraph fell into line as
did news services in the United States, Australia and New Zealand.
Trial
by the media has had a huge influence on public perceptions about
guilt or innocence in this case. Most of the mainstream media reports
state as if it were a fact that Madeleine was “abducted”. Maybe
she was. Maybe she wasn’t. There is no certainty either about the
other main theory, that her parents covered up an accidental death in
the apartment.
Until solid evidence is
found and the culprits are brought to justice, the public fascination
with this case will continue to fuel and be fuelled by the media’s
determination to churn out stories whose accuracy and agenda may
sometimes be open to doubt.
The
current avalanche of stories inevitably evokes the previous admission
by Lord Bell, founder and former chairman of the Bell Pottinger
public relations group, to columnist and author Owen Jones, that “the
McCanns paid me £500,000 in fees to keep them on the front page
of every single newspaper for a year, which we did”.
Nevertheless, “Maddie”
helps circulation figures and makes money. Money, along with
misinformation, has always played far too big a part in this case
which, let’s remember, is about the tragic loss of a child.